Featured Reviews


Frequently mentioned in reviews: fresh (15) coffee (10) good (9) vegetables (7) great (7) shop (7) items (6) produce (6) fruit (6) butcher (6)
Reviews are sorted by relevance, prioritizing the most helpful and insightful feedback at the top for easier reference.
  • 5/5 Tingting W. 4 months ago on Google
    I was thoroughly impressed with Simply Fresh! Their selection of fresh vegetables, fruits, home made flavored SAUSAGES, meats is outstanding, with some items that you can't even find at bigger supermarkets like Countdown or New World. They offered a FREE coffee with purchases over $40! Plus, the staff are incredibly warm and friendly. Definitely a great shopping experience and I'll be returning for sure!
    2 people found this review helpful 👍

  • 5/5 Bronagh B. 5 months ago on Google
    The service here is unmatched! I have been shopping and buying my coffees here for over a year now and could not recommend this place more. Coffees here are amazing, produce is consistently fresh and the hospitality is always warm and welcoming from this lovely close-knit team. Great all-rounder store, 5/5
    2 people found this review helpful 👍

  • 5/5 Stephanie S. 1 year ago on Google
    Good fresh vegetables. They really make sure you get served asap. Anyone waiting and they’re onto it straight away. Pop in quickly for tonight’s dinner - done.
    1 person found this review helpful 👍

  • 5/5 Clark V. 3 months ago on Google New
    Probably the best produce (especially when it comes to in-season), in Auckland, unless you are out by the growers and buy direct. Typically very clean and considering the price of the supermarket a very good alternative option. Would highly recommend.
    1 person found this review helpful 👍

  • 5/5 Clare M. 4 months ago on Google
    Excellent selection of everything! Loved the dessert options we tried
    1 person found this review helpful 👍

  • 1/5 Ted W. 5 months ago on Google
    Sep 2023: Over the last year or so, this 'Simply Fresh' is no longer considered 'fresh' or economical. The freshness & quality of (almost) all fruit & vegetables is terrible. So many 'bruised' & 'wilted' items. Pre-bagged items containing at least 1 or 2 rotten items. Bags of pre-packaged potatoes well past their freshness w/- sprouts ! & all very overpriced for what they are. B Grade & C Grade fruit & vegetables are sold at premium prices here. Save yourself significantly & shop elsewhere. It's just not fresh. Such a shame.
    1 person found this review helpful 👍

  • 5/5 Pamela W. 5 months ago on Google
    I've noticed a lot of positive changes at Simply Fresh over the last few months. The prices have become much more reasonable compared to last year. Did the shop change owners? Something definitely feels different. It used to be the busiest shop in Northcote, but in the past 5 to 6 years, all I noticed was price hikes without any major improvements. Now, it seems like they're on the right track. The pricing is competitive compared to other stores. Just picked up a lamb leg and strawberries — they were not only affordable but also fresh. It feels like the new management or owner genuinely knows how to cater to the locals. Great work, team!
    1 person found this review helpful 👍

  • 5/5 Bobbie C. 6 months ago on Google
    Verity of fresh good quality products great coffee and customer service Love simply fresh northcote
    1 person found this review helpful 👍

  • 5/5 S W. 7 months ago on Google
    Great place to get fresh produce, a little more expensive than supermarket tho. Great butcher too, I make a special trip there occasionally to get the nz made dumplings they sell there and the curly fries. Also they give you a free coffee which is nice.
    1 person found this review helpful 👍

  • 5/5 Steve C. 10 months ago on Google
    I Got a free hot chocolate with my friend and your so kind to your costumers 😊
    1 person found this review helpful 👍

  • 5/5 Nathan K. 1 year ago on Google
    Service here is always great and friendly, and their coffee is genuinely really good. I always end up grabbing one even if I don't spend the $50 for a freebie.
    1 person found this review helpful 👍

  • 4/5 Charlotte B. 2 years ago on Google
    Pretty good, very fresh produce which is hard to fault. Staff are friendly and spends over $50 qualify for a free coffee made in store(very well might I add). Nice perk when grocery bills are so pricey at present. I like supporting local and its a MUCH nicer experience than going to your usual supermarket.
    1 person found this review helpful 👍

  • 5/5 Jodie S. 10 months ago on Google
    I love to support local grocers instead of the big corporate (greedy) chain supermarkets. Simply Fresh has a great selection of produce & meat, plus always has lovely, friendly staff!
    1 person found this review helpful 👍

  • 5/5 PN N. 9 months ago on Google
    Easy location, fresh breads, fruits, vegetables, eggs, meat and cooking ingredients. Easy parking and great service! best part is free coffee with groceries which is always nice and refreshing
    1 person found this review helpful 👍

  • 5/5 Pranesh C. 9 months ago on Google
    Very clean and cheap stuff.. should check it out
    1 person found this review helpful 👍

  • 5/5 Adam H. 1 year ago on Google
    Love this spot, the fruit and veges connected with the great butcher. Can't go wrong visiting here
    1 person found this review helpful 👍

  • 2/5 Steven H. 1 year ago on Google
    Not the same anymore gone down hill over the years, Bloody expensive now might as well do your shopping at a supermarket.

  • 2/5 Fleur E. 8 months ago on Google
    Sadly simply not fresh. Some onions with rot, salad in bag smelly and off and old musty potatoes and leathery capsicums.

  • 4/5 Judy M. 1 year ago on Google
    Very good green grocer, fresh products and not over expensive

  • 5/5 Filly M. 2 years ago on Google
    Local fruit, vege and meat store. Parking is usually good, food fresh and staff are super friendly. If you get there early enough you can get a free coffee after spending $40. The coffee is good.

  • 5/5 Maxwell C. 1 year ago on Google
    One of the best local stores. I prefer to shop here over the supermarket.

  • 4/5 M.P H. 1 year ago on Google
    It has been a while since I have been here, and it is much improved, with not only the original fruit and vegetable shop, but a butcher, delicatessen, and bottle shop all located on the say premises

  • 4/5 Derek P. 1 year ago on Google
    Good range of hard to get produce. Free coffee when you spend enough. What's not to like.

  • 5/5 Alex P. 2 years ago on Google
    Good selection of fresh fruit and vegetables, all high quality. They have number of other pantry items available. A good spice selection, honey, drinks, wine and beer, some snacks, a good meat section (there is a butcher on site), some international food items. You can also order a cup of coffee as well. More than just your local green grocer or butcher. Well worth a visit if you have never been.

  • 5/5 James M. 1 year ago on Google
    A lovely, independent grocers selling great products at a reasonable price. You don't get that often on the North Shore.

  • 2/5 Kim C. 2 months ago on Google New
    Good staff and fantastic customer service. Things are expensive here (eg a dishwashing liquid that you can buy for $1 or $2 max at The Warehouse will cost $3+ here). No newspapers available in the morning. Fruits and vegetables are much more expensive than that of Countdown or Paknsave.

  • 5/5 DJ m. 1 year ago on Google
    Best local fresh veg shop and fantastic butcher as well. Small area of international food stuffs as well. Also includes a small booze section with fancy beers.


Call +64 9 419 2657 Open on Google Maps

Amenities


  • Payments
    • ✓️ Debit cards
    • ✓️ Credit cards
    • ✓️ NFC mobile payments
  • Accessibility
    • ✓️ Wheelchair-accessible car park
    • ✓️ Wheelchair-accessible entrance
  • Service options
    • ✓️ Delivery
    • ✓️ In-store shopping

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