An Eclectic assortment of collectable & unique time-pieces for those of whom appreciate the best in ellagance and style from vintage to modern. Professional repair services and specialised services for your jewelry, watches, and clocks. Located conveniently downtown in Fort Myers and always offering the BEST in customer service and value.

We just moved to the downtown area and always try to support the downtown shops. So we walked into Downtown Jewelry & Watch Company last year and noted that the owner had several watches (which my husband owns several) for sale that were worth several thousand dollars less than she was asking. But perhaps she expected to negotiate down, so we just thought that was odd and could really take advantage of some unwitting customer. Fast forward to last weekend, my son was in town for 3 days on leave with the Marines. His watch needed a new battery, so we brought it in on a Friday and explained that he is leaving on Saturday. The gentleman says it will "be $20-$25 and ready on Saturday after 3pm." I note, he neglected to write either detail on the invoice sheet (price nor date), which I should have caught, but didn't. So we show up on Saturday at 4pm only to find the place is locked up, no sign on the door, no outgoing voicemail message, just a dark store that is supposed to be open -- according to their sign -- til 9pm. My son now has to leave back to where he's stationed without his watch. So I leave a message and no one calls back, ever. On Monday we called and were told to call back after 4p - like thank you for continuing to put the responsibility on your customers to ever get their items back. So anyway, we called back again and told there was a death in the family and the watch would be ready on Tuesday. Very sorry for their loss, so I go in to pick up the watch today and the guy tells me, that will be $35! I explain to him that he himself quoted me $20-25 and I start to explain that I now will also have to send the watch back to my son - and he interrupts me and says in a nasty tone "I don't need your story, here you owe me $25!" I get that a death in the family is traumatic, hence I am providing 2 stars instead of none. But when one owns a business, one has to provide information to their customers regardless. They cannot keep people's valuables (they are a jewelry and watch store after all) hostage and then try to up-charge upon pick-up because they are vague on their intake documentation. Sorry, based on the prices we see on their items and now their dicey business practices and rudeness, even in light of a crisis, I do not trust Downtown Jewelry & Watch Co. and we will bring all future business elsewhere.

" Great shoppe ! " lots of cool items that are perfect for gifts.

Cerio’s Jewelry has transformed many of my treasured pieces into jewelry I love wearing today! I love the fact that he customizes anything to be something that I dreamt of. They modified my diamond ring and I get so many comments on it. I also love the fact that I can actually see Greg the master jeweler working on my piece right there in front of me!

Don’t buy or deal with Shanna Miller.. She is a thief! She stole my Rolex. If you read Facebook reviews she’s done it many many times. Must be her way of making ends meet. Take for free then resell. Won a judgment against her. If she’s stolen from you go file a small claims case. Small claims is up to 8k now. Don’t let her get away with this! She has no idea what’s coming next. She will regret the day she decided to keep my Rolex.

Poor business practices, poor customer serviced horrible communication, especially when handling multi-thousand dollar timepieces. Never will they ever get my business again.

On 02/20/21 I brought two watches for service. One Omega seamaster 120m and a Revue thommen GMT automatic. Ben was helpful and said polishing would be $40. I would receive a call for an estimate for the revue thommen. ( I knew what was the issue and mentioned precisely what was wrong.) 3 weeks pass and zero call. I decide to stop buy and ask for an update. Can’t find my order, left my info again. I finally get a call and was quoted $900 to fix the revue thommen. (Revue charges $350 for a COMPLETE overhaul.) I finally get my omega for a simple polish back and adjust the clasp. Final bill $100 , worst polishing job I’ve seen and the bracelet which was a simple fix came back the same way it was given. Being in the watch industry, I can assure you this is the worst service I’ve seen in years. I brought two Tag Heuer for a polishing job and immediately requested to get them back. Save your money go somewhere else. Find the invoice attached that CLEARLY says $25 quick polish. What a ripoff.

RUN!!!! Shanna is a fraud, plain and simple. Real slick talker I will give her that but has left a lot of customers high and dry. Take into account that one of the 5 star reviews is her and another is her old website designer. The same with her FB page, all reviews are from people she knows and maybe a handful of customers. Ask for authenticity documents of watches if buying a Rolex here, trust me.

I highly recommend Greg at Cerio's jewelry. My fiance and Greg made the most stunning engagement ring that I have ever seen in my life and have also made several other rings to suprise me with that are equally amazing. Greg takes pride in his work and it really shows! I would highly recommend going to him to have any piece made or to view the many options he has to buy in his store.

I needed to replace the battery in my watch. Greg was able to help me out immediately. His knowledge, quality customer service and passion for what he does was apparent, and I was in and out in about 15 minutes.

Shanna the owner is a liar! She tries to be cute but what comes out of mouth isn't what will happen. Do NOT do business with her.

I would completely recommend Cerios Jewlery to anyone!! My fiancé and I went in there, I showed them a picture of a wedding band I saw online and they were able to custom make it- & even better than the picture! Not to mention in less than a week. Greg and Kara are amazing at what they do and genuinely care about their customers! Can’t thank you enough for making the ring of my dreams.

Before you even walk in there, check the BBB page. There is a reason this place has an F grade. Get anything you are “promised” in writing and ask for authenticity papers. If you ask any questions about a time frame for turn around you’ll get a run-around about how busy she has been while she does none of the work herself (shes just a middle man) with the exception of overpriced watch battery changes. Save yourself the headache and take your business somewhere else.

Greg has done repair's and redesigns for my family, my friends and I. I always refer everyone to Greg for anything Jewelry related. He upgraded my solitaire into a beautiful ring. He is very knowledgeable and I always feel welcome and comfortable in his store.

Greg is by far the one of the best jewelers I've ever dealt with. His craftsmanship and skills as a jeweler are priceless. He stands behind his work and that's hard to find these days. He has made many custom pieces for myself and I high recommend him to anyone who wants excellent service and respectful rates.

Amazing service! First time in and will definitely be back! Nothing like getting service in the same day!

Greg does amazing work, I had him make a custom pendant for my son's ashes, Greg took all my ideas of what I wanted and he made it happen, I would highly recommend Greg for all your jewelry needs.

This review is about 2 months late; however, I wanted to highly recommend Greg at Cerio's Jewelry! Greg was recommended from dear family friends and he did not disappoint. I brought in my wedding set that had an elevated center stone with a bent prong. I was absolutely terrified that I would lose the stone and was in a complete panic. Greg inspected the stone and set, gave multiple options to rectify the situation, and completed the work the very same day. I was completely blown away by Greg's concern, care, attention to detail and craftsmanship. Greg lowered the larger center stone and adjusted/corrected the bent prong and I am absolutely thrilled with the result!!! Thanks so much Greg! You've gained a long term customer! Suzi Bahan Local Business Owner and Client

Greg of Cerio Jewelers took a gnarled, dull, stoneless ring i had bought at a yard sale and turned it into this gorgeous, dazzling thing of beauty! I will forever be amazed!

Cerio’s Jewelry is hands down the finest jewelry store in all of Lee County. My experience with Greg was exceptional. His honesty, knowledge and understanding of my needs was world class. If you are looking for the finest selection of jewelry at the absolute best prices, look no further. I highly recommend Greg and Cerio’s Jewelry.

Cerio’s has been my go to jewelers since moving to this area. I had five rings that I needed sized and they did an amazing job and in a timely manner. They also helped fix a huge problem that I was having from a purchase made up north. I trust them 100%. I would highly recommend them for all of your jewelry needs and purchases! Thanks CERIO’S!!

Deal with confidence with Cerio's Jewelry . They are locally owned and operated, honest, fair and knowledgeable.

I turned to Cerio’s after seeing all the 5 star reviews on them to fix a very special necklace from my grandpa who passed. They were extremely friendly, timely and trustworthy. I only needed a repair but will be back to check out their different selections of jewelry soon. Check them out if you want to treat yourself or repair & clean your favorite pieces 😊

Amazing service! Family operated and very nice people. I brought my engagement ring in because the center stone needed tightening and the owner fixed it on the spot in front of me and polished it to brand new! He walked me through everything he was doing and gave me tips to prevent it from happening again. He showed me other problems that may eventually require servicing but I was not pressured to purchase additional services. I will definitely be using them in the future and telling my friends and family! Support small businesses!

Such an amazing jeweler !! Can do anything you need !

Fast repair and great family owned business. Great deals !!

My ring was so beautiful after Cerio’s fixed it! Before it had a diamond missing, needed re-tipping and had been cut off my finger! They did an amazing job:)

I went here and received phenomenal service. I had 4 rings resized, diamonds added to a ring and a Rolex watch serviced. I also had a diamond cross added to the back of a charm I wear on a chain. The prices were fair and I found Greg to be honest to deal with. I recommend this business for all your jewelry repairs as well as purchases

Buyer Beware! We bought an antique Rolex for my wife, it was misrepresented as a fully original & automatic watch. It was neither. They broke contact and don’t reply to messages. We have been trying to return the watch with no success. We do not trust or recommend using their services.

We paid quite a bit of money over 2 years ago to fix a clock. They still have our clock and it is not fixed. I leave messages occasionally and stop in to inquire. They always say they will are in the process of fixing it but they haven’t. For quite awhile they couldn’t locate it. It’s an inherited piece with sentimental value. Don’t believe anything they tell you.

Called on 5/25/22 at 3:19pm and made an appointment for an appraisal with Shanna herself as the gentleman said that she buys the jewelry. Showed up to the store today at 12:50 and no one was here. Waited until 1:09 and left. No answer to any phones, Facebook messenger, anything. I'm very disappointed. I never understood the reviews, but I get it now. Definitely done with trying to do business with her. My husband has known her for years, but apparently even that won't get you decent customer service. * my husband received a call about 20 minutes after my scheduled appointment asking to reschedule as Shanna "left town unexpectedly last night".... considering we are friends on Facebook and I saw she went to a Celtics game in Miami and had great seats... I'm fully doubting this was unexpected. Don't try to lie to customers, especially when they are well-aquainted.

I've been trying to get answers to where my wall clock is and its always a different person in the store when I drop in. No one will ever return phone calls and the owner supposedly is always at the doctors office and no one else is competent enough to figure out what is going on. Seems the only thing they can accomplish is throwing it off to someone else who is never around... After 4 months, still no word from anyone and no one can seem to locate my clock.... Beware, do not use this place.... bad reviews are becoming more common here

Don’t do business with this place. They ruined my Rolex. It cost over $4,000 to get it fixed by Bingham Jewlers. Shanna said she would make good, but never did.

Not watch repair at all. Watch tech is not knowledgeable and tried to stick us for 300 dollars. Watch needed roller jewel, and they tried to sell me 300 dollars worth of parts. What they didn't know is I rebuilt the watch. Was trying to give some work away as I didn't have a jeweling set. With the money they wanted I bought the tool and ten roller Jewel's watch now fixed, and lesson learned. Also cracked the crystal throwing it in a basket like garbage. Say it again lesson learned

Awful! Don't waste your time. This all started in the beginning of April I called and spoke to Shanna or shawna? I said I believe my Tissot prs 516's battery is dead. She said oh no worries it's 90 something bucks to repair it and pressure test it. I said ok great. In the meantime I priced it everywhere else and found the price to be relative. Now comes the part where I attempted to drop this watch off multiple times only to arrive to locked doors, they advertise that there open until 8pm most days. I finally drop off the watch and she says oh I'll have it ready by tomorrow but wait for my call. She said that she'd pressure test it and polish it along with the battery. I said great so what do I owe you about 100 bucks and she said no just 35. I didn't mention anything but just two weeks ago when it's prime time season your charging almost double? So I waited for her call and after a week with no call I went down there to pick up the watch which they said they polished? It looked like a kindergartner attempted it! These clowns sanded down the band to a satin finish which is ok but the sides of the band are polished! Nope sanded them down too. Oh and to top it off they put the sides of the watch casing on the sander/rough polisher. The sides of the casing of the watch itself are almost mirror finish chrome. They just sanded it away. Don't get me wrong the watch was a little scuffed up but the casing of the watch should not be a brushed machine finish. They didn't even follow through with the brushed look. I said something to Shanna about the fact that around the crown and chronometer crowns that it was original and high polish so why would you even consider doing that. She said oh well if you'd like to leave it I'll have the jeweler fix it and polish out the spots that he brushed into a satin finish but you'd have to leave it with me again. HELL NO! I'll take it somewhere else!

Shauna is a FRAUD!!! Dropped off an Omega watch a year ago and she put generic parts in it claiming that's what we asked for??!!!!!!! Insane! She's never open when she says she will be and never calls when she says she will. She is always spouting some nonsense about her costs being double "now" yet she never did the job she committed to in the first place. Met a couple outside one day who gave her a Rolex to replace battery on and within hours they said it stopped working!!! I gave her an engagement ring to sell on consignment and she told me she would take 10% commission on it. Long story short I FOUND BUYER and sold it for $3500, she then demanded $500 stating it was because she took professional pictures of my ring (which she never showed me)... Something I never agreed to! I then when I went to go pick up the money she shorted me $10!!! I mean this lady is a hot mess and a FRAUD!!!!!

Greg put together a very nice ring for my wife for a Valentines gift. Unbelievable craftsmanship, and great price. I highly recommend Cerio’s Jewelry!

I regretfully didn’t check reviews prior to taking my watch here to replace the battery! The young man said I’d need to leave it as he couldn’t do it. Once it was picked up we realized it still didn’t work and when we called back they said it must be something more wrong with it and they’d give me an estimate on repairing it. After reading reviews I decided to wait till I got back north and take it to my hometown watch repairman. They checked the battery and said it was extremely low! But after closer examination they saw scratches and where the back being difficult to remove had been jammed against the casing. He said he could repair it but not sure the watch is worth the cost to repair. So I paid this place in Ft Myers $20.00 to break my watch!! Oh and my guy said they only charge $3.00 to change the battery! Beware of this place. Very dishonest and not capable repairman.

I dropped of some jewelry and Greg the owner was so courtesy and informative I was so thankful for the great service will definitely refer my friends and family!!!!!

Great Service at a Great price..... If you are looking for that custom piece of jewelry or would like to have your existing piece repaired and brought back to life - Greg is the best in town.......

Great customer service! They made my watch repair experience well worth its time! Fast service and great price. Cerios Jewelry 🙏

Cerio's REALLY came through for me last week with my engagement ring! It was was purchased up north but something wasn't quite right with the setting on one of the diamonds. I was told by the original jeweler "it's custom made so every diamond sits differently" and then took it to 'fix" for 4 days but nothing had changed. I took it to Greg and not only did he explain exactly what I was seeing and bothering me but also fixed it immediately! His expertise and knowledge on top of customer service cannot be compared! I highly recommend Cerio's for all of your jewelry needs!

(Translated by Google) The attention was very good and the work that I went to have them repaired was very good as new. Thank you (Original) Muy buena la atencion y el trabajo que fui a que repararan quedo muy bueno como nuevo. Gracias

We stand behind everything we do. All work is done in house. Satisfaction guaranteed. Stop in and see us 11a-7p Tuesday thru Saturday.

Very affordable nice quality and customer service must recommend it.

Greg was great from start to finish. He was able to help me find the perfect diamond. Will be going back!

Very professional establishment in the heart of Ft. Myers. The Owner Greg comes highly recommended!

Excellent jeweler for repairs and anything else you need.

I went to go get my ring fixed had such a great experience they’re very kind people you can ever meet definitely going to purchase from them in the future.

Greg is an expert with jewelry repair and design. He has a true gift!

Greg is super professional. I wouldn't go anywhere else for my jewelry needs! He does amazing custom work!

The staff and jeweler at Cerio’s were courteous and knowledgeable. They did a great job replacing the prongs on my ring and the price was reasonable.

Greg was amazing. We had a diamond fall out the day of our engagement pictures. He had us come in and repaired the ring back to better than new within minutes. He's super personable and very knowledgeable. Can't say enough about them!!!

Cerio's Jewelry was recommended to me by Rick Smith who owns an Estate/Auction business. He told me that Greg was the best and most ethical jeweler in SWFL. I have to say I agree with my friend, Rick. When it came time to custom make my engagement ring, Greg was able to make it identical and it even look more beautiful than the picture. I won't say how much it cost to make, but it was significantly less than other stores in the area. Thank you so much Greg and I greatly appreciate your craftmanship and attention to detail.

Great job done in a timely manner highly recommended

Beware! Owner takes in jewelry and NEVER returns it! Please read all reviews before trusting her with your valuables.

I went to the store today to see if they could help me with repairing my necklace, the owner was very helpful with providing me knowledge of what kind of necklace I should get for the future, and gave me the honest truth that there is a 50 50 chance that it could happen again.

I absolutely love the staff here! I know that they will care for my jewelry and make sure it is done right! 100% recommend them for any jewelry repair! I have taken several family heirlooms to them to be fixed after sitting in boxes for years and I am so glad I did so that now I can actually wear them!!!

Such a tasteful little jewelry shop. The man there was so kind. Just stopped for a watch battery and bought a beautiful piece for my wife. I will be back.

This review is a long time coming and I’m sorry for the long delay because Shanna and Adam have been sooo incredible to work with!! Over the years I’ve used DTJ&WC for multiple purposes stemming from: Consigning my large authentic cuckoo clock; Selling my OME & TAG watches; Purchasing a Gold Cuban chain and most recently and the best experience of my life… I sat down with Shanna and Adam to discuss my upcoming engagement and my vision and design of the ring I was looking for 💍. They helped me hand pick every diamond, then set me up with a jeweler who put my design from my head, to pencil, and then a 3-dimensional CAD drawing of exactly what I wanted. From there my dream of presenting my future wife with a One of One engagement ring designed by myself became a reality. I can’t begin to tell you how amazing the entire experience was. Through it all Shanna and Adam treated me like family and my fiancé and I are so thankful for their kindness. SHE SAID YES !!

They’re a scam don’t trust good reviews!!! Worst type of people trying to lie and make you feel like they’re taking care of you when instead trying to steal parts and charge for more!!!! BE AWARE YOU WONT LIKELY GET SAME WATCH BACK!

Shanna and Adam are great. Fixed my clock and stands behind it. I had a small issue, Adam came right over to my home and fixed it on the spot. They've fixed jewelry for me. Resonable prices and honest. I highly recommend Towntown Jewelry and Watch repair.

Amazing place & pleasant owners! I bought a ring there & had a minor issue. Shanna not only fixed the ring but gave me matching earrings for my trouble. My husband also got his Versace watch (that he bought online) repaired there. Great place, great help! Shanna & Adam are good people!

I went in to get some resizing done to a swiss watch I purchased on the net, of course. The owner (?) Adam, was helpful, professional and businesslike. Fixed the problem and was surprisingly cheap. The store itself is full of old memorabilia, and interesting knick-knacks. I have more watch repair work in the future, and will be definitely taking it here. On the corner of Fords and Starbucks in downtown FM.

Adam and Shanna were wonderful today. Their shop is downtown Fort Myers.. They are a certified rolex watch watch repair shop. Adam had special attention to adjusting my band and and his prices are very very fair.. I would come back again.

Shanna is amazing! Not only did she give me a great deal on a truly one of a kind ring to replace my wedding ring which was stolen, she let us make payments! After receiving the ring, I lost a stone. She happily took the ring and replaced not only the one stone but she ordered a pair so they would be an exact match! I didn’t know it was possible, but it is even more bra than before! I highly recommend her for any jewelry repair, or custom orders! She is one of a kind!! I’m so glad I found her and my dream ring!

Highly highly recommend! I brought in my fathers wedding ring to get resized for myself. While the ring wasn’t completed prior to me leaving town. Ben met me on a Saturday early am outside of work to ensure I left town with my newly sized ring. Thank you so much for your professionalism and compassion.

Excellent customer service.

Excellent! Shanna is amazing! She had pieces repaired that I didn't think was possible. We took 7 items to her and EVERYTHING turned out PERFECT! So Happy with this place!

Wonderful shop. Worth the effort to park and go in. Owner knowledge and friendly.

Do NOT go here to have your watch repaired. They charged me $750 to repair/clean my Rolex and I immediately noticed condensation inside after I briefly had it in water. They now refuse to answer any of my calls. This place is unprofessional and they are frauds.

Went in to look at watches tonight and the guy working had no idea of prices on the watches. Looked around for 5 minutes and didn’t get greeted or asked if I needed help. This is a jewelry shop right?

Tremendous watch shop with a passionate knowledgeable owner!

The store and the atmosphere is amazing. The knowledge Shanna has with every item being sold is like and untold story. When you hear the knowledge Shanna gives on what your looking at, you literally feel like you traveled back in time and experienced the time frame. I have bought a number of collectibles from here and wouldn’t think twice of buying from anywhere else. Thank you Shanna for the true experience.

They were closed

Excellent service, found the exact omega I was looking for.

(Translated by Google) The only bad thing is that they don't communicate contig (Original) Lo único malo es que no se comunican contig

The experience I had here was amazing and, I got top dollar for some beautiful pieces I was finally ready to get rid of. Thank you so much 100% recommend for all your jewelry needs and wants.

Shanna is incredibly knowledgeable and very willing to talk watches with you, as well as help you with service, or sell or buy a watch from you at a very good price. The most honest and ethical store I’ve dealt with in a very long time.

Thank you great unique items

Shanna was awesome and got me into the watch of my dreams!! Thank you!!!

This is 100% the coolest store in all SWFL! A lot of cool antiques, timepieces, jewelry and much more! Shannon bought a vintage rolex from me and offered me much more than I expected. In fact almost $1,000 more than two other local shops had offered me. Her customer service is top notch. I couldn't be happier! Thank you Shannon! You're the best!

Quality work and efficient with personality What more could ask for... love an excuse to drive from Naples and check out the evolving downtown ..Babs Kretlow

Professional friendly staff , convenient parking and an amazing selection of pieces to choose from !!! We had a couple of our watches serviced by them and are completely satisfied and confident in the work performed. We have finally found our jeweler !! Give them a shot , you will not be dissapeared !!

Visited Downtown Jewelers today to replace my watch battery, Got great friendly service and the price was fair. Definitely will use them again for watch or jewelry repairs.

Just got two beautiful Rolex’s from the store and couldn’t be happier with my purchases. Shannon is amazing, she’s so knowledgeable about her product! Love this place, And I highly recommend checking it out.

Kate and Shanna will take care of you. Many fascinating pieces, each with a story. They can repair your antique clock too.

Great place!

I have been coming here for several years for new batteries, straps and general watch advice. The service has always been quick, honest and fairly priced. I am sure that any jewelry transactions would be of the same high quality.

The store and the atmosphere is amazing. The knowledge behind every item. Every time I have been in here Shanna is the most polite, courteous, and knowledgeable person when it come to watches and always know right where to find exactly what I'm looking for. Thanks for all you do Shanna.

Great service and good communication. I will use them again for sure. Thank you so much.

Shanna is the absolute best. Go see her, you won't be disappointed. And she gives discounts for positive reviews!

Great owner, go see her!

Quite pleased with service and price. Rolex was fixed, cleaned and returned quickly

Thanks to a recommendation, I went in and found an almost perfect ring for my husband. Greg explained that he could make the ring in his case look just like mine and sized it perfectly in about an hr. I arrived to find something that exceeded anything I could have ever imagined! I'd highly recommended Greg, his craftsmanship is exceptional to say the least and Karen was helpful beyond belief. After that, there's no other jeweler I'd trust and recommended! Being reasonably priced, was just the cherry on top. Now, I've got Greg working on a custom piece for me as we speak. I can't wait to see the next artwork masterpiece! Beyond excited!!!

This is a wonderful family owned jewelry store. Staff and service are outstanding. I took my family heirlooms to be fixed and got them back in wonderful condition and shining more than ever before. If your planning on even getting your jewelry cleaned "the right way" this is the place. I promise you'll come out shining more than you went in. Thank you Cerio's.