Pit Lane Red Passion image

Pit Lane Red Passion

Car rental agency

👍👍 Experience of a lifetime... Before we left to visit Italy, my wife wanted me to experience driving a Ferrari. Pit Lane was the first location I noticed and we decided to park the car and visit this location. Upon arrival, we were greeted and explained the different experiences and cars. I decided... People often mention experience, Ferrari, drive,


Address

Via Alfredo Dino Ferrari, 49, 41053 Maranello MO, Italy

Website

www.pitlaneredpassion.com

Contact

+39 0536 073601

Rating on Google Maps

4.70 (244 reviews)

Open on Google Maps

Working Hours

  • Friday: 9:30 am to 5 pm
  • Saturday: 9:30 am to 5 pm
  • Sunday: 9:30 am to 5 pm
  • Monday: 9:30 am to 5 pm
  • Tuesday: 9:30 am to 5 pm
  • Wednesday: 9:30 am to 5 pm
  • Thursday: 9:30 am to 5 pm

Featured Reviews


Frequently mentioned in reviews: experience (14) Ferrari (11) drive (10)
Reviews are sorted by relevance, prioritizing the most helpful and insightful feedback at the top for easier reference.
  • 5/5 Mario P. 7 months ago on Google • 53 reviews
    Experience of a lifetime... Before we left to visit Italy, my wife wanted me to experience driving a Ferrari. Pit Lane was the first location I noticed and we decided to park the car and visit this location. Upon arrival, we were greeted and explained the different experiences and cars. I decided on the 458 Spider for a 30 minute drive...great choice. Instructor was very helpful in teaching me the car and very professional. We started out with me feeling the car and the power and we slowly made our way to where the instructor was saying "Go, Go". Can't describe the power and feeling being behind the wheel of this car. Thank you Pit Lane for making a dream come true. Please give this a thumbs up 👍
    3 people found this review helpful 👍

  • 5/5 Philip H. 11 months ago on Google • 744 reviews
    Here for the thrill of a lifetime, to drive a Ferrari! I'd carefully read all the reviews and the competition before choosing pitlane passion....and I'm so glad I did! They were very accommodating and I got the mid engined spider I wanted. I chose the 30 min trip which took in some country route and that was ideal to get the noise, power and thrill of driving a Ferrari. Your "co-pilot" really pushes you and allows you to enjoy the power. He knows the roads so you can open it up. Fabulous experience of a lifetime. Don't dream it, do it!

  • 5/5 Robert H. 1 year ago on Google • 67 reviews
    5 laps on the Modena track will change your life. Our entire 18-day trip to Italy was centered around this opportunity to drive on the Modena Autodromo track in a Ferrari 458. What I didn’t realize was that this would not be a 458 like you might buy from a dealer; this was a 458 Challenger which is race modified: slick tires, roll bars, flame control device, 4-point seat belts, etc. The first lap is driven by the professional race car driver. It was like all the most extreme rollercoaster rides combined. Then I got to do 5 laps with the driver at my side advising: “gas, gas,” “brake . . . hard,” “gas, gas, gas,” “hold to the right,” and so on. That advice made the experience much better than I would have done on my own. I paid for the photographer to record the experience. This was so worth it.

  • 5/5 farhoud s. 11 months ago on Google • 66 reviews
    After visiting the Ferrari museum and factory, I was inspired to take a ride in a 488 aperta, while browsing the Internet, and finding a few companies and researching, I decided to go with pit lane they had a great customer service! as soon as I messaged them they called me back to fully understand what I was looking for. They just gave me the best possible offer from the starting point they are flexible with international licenses. And are conveniently located next-door to the museum To those who want to get the proper ferrari experience I recommend a 30 minute tour at least because you get to go to a historical town just north of Maranello with lots of straightaways takes turns that make the driving experience very pleasurable.

  • 5/5 cindy t. 1 year ago on Google • 48 reviews
    Staff were friendly and prices were slightly lower than the other 2 places we visited. I booked a 1 hour drive that took us to the beautiful mountains of Maranello. I drove the Portofino as it's the only car that can take more than 1 pax. My 1st time driving Ferrari and the co-driver Maurizio was very experienced in guiding me on the route and also ensuring safety while allowing me to have fun with the car (i.e. where to speed up and where to slow down). Overall, a fantastic experience and definitely recommend to anyone who want to experience a Ferrari :)

  • 5/5 John M. 1 year ago on Google • 17 reviews
    I called late Monday afternoon and they were able to fit me in for Tuesday. When I got there Tuesday morning the weather was a little questionable. This was the only day I was able to do this and I figured it would still be a fun experience either way so I decided to do it. I chose the 1 hour in the 488 and the driver that was with me was Maurizio. He made the whole experience amazing. He definitely has a lot of experience with these cars and their capabilities. Fortunately we didn't see any rain until toward the end and the drive through the Maranello mountains is an experience I will never forget. I highly recommend getting the photos and video done. Definitely well worth it for the price. Thank you so much to Maurizio and the rest of the staff for the experience. Next time I visit I will definitely be back.

  • 5/5 Roman K. 5 months ago on Google • 10 reviews
    We recomend to all who loves the car. That feeling of power is absolutelly ridicolous. It cost the money but it is worth. Buy at least 30 minutes to realy feel what a masterpiece Ferrari is. It was great, also people inside very polite and funny.

  • 1/5 Karun S. 6 months ago on Google • 4 reviews
    I emailed them from India to understand their options. They confirmed my ride and took an advance payment. So I took a train from Bologna to Modena and a taxi to their office. After reaching their office the told me I cannot drive the car without an International Driver's license. As much as I tried to explain that my licence is valid to drive in Europe, US and many other countries, they refused to let me drive. They told me my license was not accepted to drive a "super car". I wasted half a day and lot of money. They could have been much clearer in their emails and saved everyone a lot of trouble

  • 1/5 Cem G. 2 years ago on Google • 1 review
    Really disappointed. I was having an excellent day, visited both Ferrari Museums and then wanted to experience what a Ferrari feels like to drive and unfortunately ended up here. I got the 20 minute package with California T, got in the car made my adjustments and then drove off. The guy who sits next to me was always intervening to my steering inputs. He even tried to turn the wheel while I was already turning it. Got on the pedal for just once. He then put the car in COMFORT mode in the middle of driving then said “okay its over” while I STILL HAD 10 MINUTES LEFT! Very disappointed. Strongly NOT recommending this place to rent a car. You will be putting your hard earned money to the trash. I hope he reads this and feels bad.
    1 person found this review helpful 👍

  • 5/5 Ben L. 10 months ago on Google • 1 review
    A must for any car fan and especially for Ferrari lovers. Staff at Pit Lane were excellent and especially the instructors who gets you comfortable with the car and ensures you get to see what it can do. Recommend also purchasing the video as you’ll want to watch it again and again. My only regret is not taking another model out while I was there.


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