My 12 yr. old collects coins and we have looked all over NWA for a place that sells coins and don't get me wrong there are a couple, but most of those places also collect so they don't have much of a selection, also those places only sell the higher end coins. Gold & Diamond have a great selection for beginners, but what makes it perfect is Brooke, she is amazing with kids and if she's not busy she'll will teach them cool tricks of the trade!!!!!

Brooke is the best! She helped me design my ring and was so friendly with helping me. We are so happy we found this company and were able to design our ring with her. Very fast as well with turn around. 10/10. She helped design my ring and my bands.

Y’all, Brooke and Ian are great! I had a bracelet that I didn’t wear anymore and wanted to sell. They took the time to explain everything to me, until I fully understood my options. Not only are they super easy to work with, but the variety of jewelry and designer bags they have in stock is top-notch! Definitely check them out if you’re in the Fayetteville area.

My go to place for jewelry repair in NWA. Despite how often I break my chains, I can count on them for top quality service. They also have a fine selection of merchandise.

Brooke is very personably, felt so welcome when I entered her shop. She helped fix one of my favorite necklace.

I highly recommend checking out Gold & Diamond Co. I went in to get my ring sized, and it was free! Brooke is amazing! Great customer service, she was easy to talk to, friendly, and helpful. They do some cool stuff with heirloom jewelry and have a nice selection of watches.

Do not I repeat do not sell your gold here! I had 2 rings and was offered $50 for both rings. I went to cash for gold in Springdale and received $220 for the same rings. The Cash for Gold store is very professional . This is a no brainer

Awesome place, they have helped me with identifying stones and gold karat. They also have fair pricing/buying and are very honest which is extremely important when dealing with fine jewelry. Brooke is extremely kind and knowledgable. Definitely recommend them.