HOC - House of Coffee image

HOC - House of Coffee

Cafe

Pastries, cakes & sandwiches served in a minimalist, artisanal coffee shop that has a terrace. People often mention coffee, service, sandwich, good, delicious, great, Great, tasty, pastries, friendly,


Address

HaTavor St 2, Tel Aviv-Yafo, Israel

Website

www.hoctelaviv.com

Contact

+972 3-950-1313

Price rating

$$ $$

Rating on Google Maps

4.60 (1.1K reviews)

Open on Google Maps

Working Hours

  • Wednesday: 8 am to 4 pm
  • Thursday: 8 am to 4 pm
  • Friday: 8 am to 2 pm
  • Saturday: Closed
  • Sunday: 8 am to 4 pm
  • Monday: 8 am to 4 pm
  • Tuesday: 8 am to 4 pm

Featured Reviews


Frequently mentioned in reviews: coffee (75) service (24) sandwich (22) good (15) delicious (13) great (12) Great (10) tasty (10) pastries (8) friendly (8)
Reviews are sorted by relevance, prioritizing the most helpful and insightful feedback at the top for easier reference.
  • 5/5 Epolina 2 years ago on Google • 321 reviews
    Liked everything we ordered: egg sandwich, cinnamon and chocolate cream patissier pastries. Great vibe and pretty sitting. For me cappuccino was very good. I didn't understand the special black coffee, but I think it is because I'm not a pro.
    4 people found this review helpful 👍

  • 5/5 Ana Q. 11 months ago on Google • 342 reviews
    Coffee place with minimalistic style that we loved and enjoyed! We tried the egg sandwich and was super tasty! Coffee is good and service fast!
    3 people found this review helpful 👍

  • 1/5 galit B. 1 year ago on Google
    I recently visited a coffee shop that left me feeling quite disappointed. While I was excited to try their coffee, the high price of my order did not match the quality of the product. The coffee itself was lackluster and did not have the flavor profile I was expecting
    3 people found this review helpful 👍

  • 5/5 Daphne R. 11 months ago on Google • 32 reviews
    These people aren’t messing around when it comes to coffee. We had a flat white and hot matcha latte (they recommend it with almond milk, which is what I did) and both were delicious. The iconic egg sandwich is a treat to try once! Quite pricey but it was very good so no complaints.
    2 people found this review helpful 👍

  • 5/5 O 3 years ago on Google
    This place is incredible! Designed with modern Japanese sensibilities and serving some delicious coffee and food, HOC is without a doubt one of the best cafés I've been to in Israel. Everything I've ordered from there was a success. The omelette sandwich is a simple but delicious dish that you simply MUST eat The cold brew coffee was so sweet and rich that it almost tasted like tea The carrot cake was the best I've ever had The service was also very welcoming and polite. You really feel welcome and respected here, what more could you ask for? I highly recommend HOC, but make sure you arrive early to find a good spot and beat the long lines.
    2 people found this review helpful 👍

  • 5/5 ET G. 1 year ago on Google
    You want to great, famous and tasty oversized Challah and omelet sandwich! I’m not even sure there is anything else on the menu, but that sandwich is all you need… and some of that fine hibiscus ice tea. Very hip and cool place with really nice and friendly service and great alternative seating outside. Fun!
    2 people found this review helpful 👍

  • 5/5 Mitchell R. 1 year ago on Google
    Stayed in tel aviv for two weeks and ate here 5 times. It’s incredible. Egg sandwich is to die for, coffees and matcha are exceptional and the people are incredibly friendly. Can’t wait to come back next visit!
    2 people found this review helpful 👍

  • 4/5 Lama T. 1 year ago on Google
    Good coffee. They have only one Egg Sandwich and it’s very tasty. 60 shekels for the coffee and sandwich which is unfortunately overpriced. The workers are very kind and nice so give it a try if you’re around!
    2 people found this review helpful 👍

  • 5/5 Zinnia X. 10 months ago on Google • 288 reviews
    Great vibe. Super friendly staff. Minimalist design. Cute decor. They explained to me the different types of matcha drinks they gave — I got the matcha nitro.

  • 5/5 Ilanit T. 2 years ago on Google
    My favorite coffee in Tel Aviv. Everything is perfect to the smallest details - the drinks, the pastries, the design and the hospitality. Love coming back here every Friday for my weekend coffee 😊
    1 person found this review helpful 👍

  • 5/5 Tamir B. 1 year ago on Google
    Superb coffee, made with absolutely maticulous attention to details, and from top quality beans. The service is as well extremely attentive and knowledgeable. We got excellent recommendations and tasted different preparation methods of coffee, which all of them highlighted the complexity of the raw materials.
    1 person found this review helpful 👍

  • 5/5 Avi Heletz S. 2 years ago on Google
    As posh and fancy as a cafe gets. It’s a see and be seen kind of a place. Oh and the coffee is really good. Although it felt secondary to the vibe. If you’re getting beans to brew at home, be ready to pay a ridiculous amount of money for it. Though i admit it was a unique experience.
    1 person found this review helpful 👍

  • 5/5 Noam J. 3 years ago on Google
    Great espresso and coffee place
    1 person found this review helpful 👍

  • 5/5 Eric K. 2 years ago on Google
    Beautifully crafted coffee and fresh pastries served by friendly staff. Modern pine furniture primarily stools and benches. Toilet and washing facilities on site with outdoor seating area to protect you from the Israeli sun. A bit different and worth trying.
    1 person found this review helpful 👍

  • 5/5 Ariella N. 3 years ago on Google
    My new favorite spot. I already see myself coming back again and again. Everything is so tasty and the customer service is delightful!
    1 person found this review helpful 👍

  • 5/5 Shai C. 2 years ago on Google
    Really amazing coffee. Great service. A must for coffee lovers.
    1 person found this review helpful 👍

  • 4/5 Tami G. 7 months ago on Google • 34 reviews
    It's a nice place. They serve really good matcha, and that is rare in Tel Aviv. I arrived of Friday morning and the place was pretty packed. I still got my food fast though.

  • 5/5 Pini G. 6 months ago on Google • 26 reviews
    Great fruity coffee ☕! Clean line, minimal decoration, beautiful serving dishes.

  • 5/5 דנה �. 11 months ago on Google • 6 reviews
    Really good coffee and special Japanese-style breakfast and dessert dishes. Prices are a bit high but the experience is really unique in Tel Aviv

  • 5/5 Inge E. 2 years ago on Google
    I love this place. The staff are super friendly and the coffee is second to none. The pastries are delicious too. Jazz playing out front while queueing up on Friday's... Worth the wait.

  • 5/5 oren m. 3 years ago on Google
    Top 3 best coffee places in Te Aviv

  • 5/5 AVI H. 3 years ago on Google
    (Translated by Google) Delicious food, courteous and pleasant service, special serving utensils. (Original) אוכל טעים, שירות אדיב ונעים, כלי הגשה מיוחדים.

  • 5/5 Eli L. 3 years ago on Google
    (Translated by Google) Coffee from Zion! (Original) קפה מציון!

  • 5/5 Yogev Levi S. 2 years ago on Google
    More than decent coffee, professional service, seems like most of the time they are taking their coffee pretty seriously. Coffee is light/medium roast, sour and fruity rather than bitter/sweet. The egg sandwich is to die for. Hopefully they will keep their focus on coffee and won't end up as semi restaurant.

  • 4/5 Shimrit 3 years ago on Google
    Wonderful place for coffee lovers! There’s only a few dishes in the menu but they are GOOD! I tried the legendary scrambled eggs sandwich - it’s simple and delicious. I also tried the salad which was nice.

  • 5/5 Dor L. 3 years ago on Google
    Very Italian style. Small but with a lot of passion to coffee.

  • 5/5 Aviem A. 2 years ago on Google
    * The best roasted coffee you can get. * Great music (and not load that you can actually can have a conversation!). * The best - great people that make you feel like at home.

  • 5/5 Stefan D. 7 months ago on Google • 5 reviews
    Absolutely stellar coffee and service. Although speciality coffee spots started to appear on the map this is the only place that it's in a league of it's own - i mean the guys casually have Geisha on the grinder (OMG) - the shots i had were delicious (i've been here also 6 months ago and everything was perfection). Did i tell you about the not tip policy? that's a brave move... so if you live in the area make it your go-to place. Definitely best coffee in Israel

  • 5/5 Adam V. 2 years ago on Google
    Excellent Coffee, Ethiopian, Brazilian and around the globe 🌎🌍 ☕ Excellent service 🙏 Delicious breakfast 🍳🥐

  • 5/5 Nadav G. 2 years ago on Google
    Awesome place! Very tasty coffee and really great food! If I would live here this will be my “house coffee”. Definitely check this place and take a small break of coffee. Also great service super kind people 👍🏽

  • 5/5 runnerinmask 2 years ago on Google
    The coffee and scrambled egg dandiwich were delicious and the service was wonderful. The place itself is minimalisticy decorated and has a good atmosphere

  • 5/5 Saphire H. 2 years ago on Google
    Gorgeous place. Only a few years old and we are so happy to see the business is a success. It is well deserved as the whole team are very dedicated. Great coffee (I am sure you can go into much more detail here if you are very into coffee) and some delicious pastries; but, the star of the show for me is their egg sandwich... IT IS DIVINE AND MUST CONTAIN AT LEAST HALF A PACK OF BUTTER... gorgeous bread, and well balanced with some raw vegetables. Excellent and consistent quality and warm energy.

  • 5/5 Liza D. 2 years ago on Google
    One of the best coffee ☕ ever! Definitely recommended ☺️.

  • 5/5 Eldar S. 1 year ago on Google
    Top notch coffee, food and service! Order at the cashier, served to the table. We took cappuccino, macchiato, egg sandwich and Japanese vanilla cake.

  • 5/5 Lior M. 1 year ago on Google
    Heard good reviews about their Matcha Latte, and they did not disappoint. It was amazing, add to that a young cool atmosphere and good service and you get a place that demands frequent visits

  • 5/5 Ori S. 2 years ago on Google
    The best coffee house in Tel Aviv! Everything is so special and made with thought, highly recommend

  • 5/5 Ori N. 2 years ago on Google
    Hands down the best speciality coffee shop in Israel. Kind and friendly service and THE best coffee. Eggs sandwich is a must too.

  • 5/5 yvan l. 2 years ago on Google
    A little bit too pretentious and expensive but in the end the cold brew and the chai were excellent. The pastry was good and heard that the sandwiches are excellent. Love the childish decor outside and the feeling of being in the street. Recommended for the drinks and the experience

  • 4/5 Ronny O. 1 year ago on Google
    The place is for coffee lovers with distinct taste that doesn't necessarily fit all. However the egg sandwich is something to write home about. The omelete is almost as fluffy as the fresh bread.

  • 5/5 Nina V. 1 year ago on Google
    Cold brew, matcha, filter coffee, variety of vegan milk - you name it. Nice coffee shop with great assortment of coffee based drinks. It’s getting pretty busy during the day, but try to find a place to enjoy your break in the cafe - worth waiting

  • 5/5 Maria Z. 2 years ago on Google
    Take the maccha and crème patisserie pastrie! Excellent service with a smile.

  • 5/5 Dan H. 1 year ago on Google
    Minimalistic style coffee place. They have some fancy types of coffee to choose from with fruity touches that I didn’t enjoy so much but generally their coffee is great. They have an iconic egg sandwich which I recommend. Very relaxed and friendly staff and outdoor seating with nearby grass makes this a wonderful place to start the day.

  • 5/5 Niv l. 3 years ago on Google
    Great atmosphere, probably the best coffee (Geshe in Israel? 🎉) And great food!

  • 5/5 Igor K. 3 years ago on Google
    They have a verity of blends and their coffee tastes great! At the moment they're offering a blanket for you to seat next to the shop.

  • 5/5 Noy K. 3 years ago on Google
    (Translated by Google) Deliciously delicious (Original) טעים בטירוף

  • 5/5 Yoav Pinhas - ABI Group C. 3 years ago on Google
    (Translated by Google) Good coffee. (Original) קפה טוב.

  • 5/5 Ori O. 3 years ago on Google
    (Translated by Google) The best coffee in the country! (Original) הקפה הכי טוב בארץ!

  • 1/5 Nitsan g. 3 years ago on Google
    (Translated by Google) Terrible service. Expensive. not recommended (Original) שירות נוראי. יקר. לא מומלץ

  • 3/5 Karyn Revital G. 3 years ago on Google
    (Translated by Google) A Corona visit will be noted so may not reflect a routine. Delicious coffee. Egg sandwich really great but very small And a small, cold chocolate crunch pastry and felt not at the height of freshness that I was very disappointed. The sandwich was very tasty but came out 74 shekels at the end for something that except for the rather small sandwich was not worth coming especially. If I'm around I will jump again but not particularly and recommend improving the pastry thing because it's a shame for a place with such beautiful potential. Hopefully this is only secondary to closure and one-time fall issues. (Original) ביקור ימי קורונה יצויין אז אולי לא משקף שגרה. קפה טעים. סנדוויץ ביצים מעולה ממש אבל מאוד קטן ומאפה קראנצ שוקולד קטן, קר והרגיש לא בשיא הטריות שאכזב מאוד. היה מאוד טעים הסנדויץ אבל יצא 74 שח בסוף למשהו שלמעט הסנדויץ הדי קטן לא היה שווה להגיע במיוחד. אם אהיה בסביבה אקפוץ שוב אבל לא במיוחד וממליצה לשפר את ענין המאפים כי חבל למקום עם פוטנציאל כזה יפה. מקווה שזה רק משנית לענייני סגר ונפילה חד פעמית.

  • 5/5 רוזה �. 3 years ago on Google
    Very good.

  • 5/5 Anton S. 3 years ago on Google
    If you’re into coffee this is the place

  • 5/5 yuval s. 3 years ago on Google
    (Translated by Google) rare (Original) נדיר

  • 5/5 Sharon Ben S. 3 years ago on Google
    (Translated by Google) Special and delicious quality coffee Pastries of a very high standard excellent service (Original) קפה איכותי מיוחד וטעים מאפים ברמה מאד גבוהה שירות מצוין

  • 5/5 elor a. 3 years ago on Google
    Hands down the best coffee in tel-aviv!

  • 3/5 Alon K. 3 years ago on Google
    Food is really good but expensive. Macha latte was NOT so special, but ok. We came when it was ridiculously packed, so they gave us a tray and blanket to eat out on the grass, which was nice. 40 minutes waiting on line to order and then another 30 minutes waiting for food was really bad and killed the vibe for us.

  • 2/5 keren r. 3 years ago on Google
    Super expensive, 23₪ on a cup of coffee 🤦🏼‍♀️ TLV what's wrong with you?

  • 5/5 Almog T. 4 years ago on Google
    A boutique cafe with a minimalist menu. Great fresh coffee and delicious food. We eat sandwiche with mushrooms it was rich, tasty and juicy. Try the almond cake that was excellent with great marzipan flavor.

  • 5/5 Anna E. 3 years ago on Google
    If you need some European vibe, here is the place to catch it! Everything very tasty, quality coffee, good branding, very attentive to each guest❤️

  • 4/5 Karin R. 3 years ago on Google
    Good coffee Good legendary egg sandwich Good atmosphere

  • 5/5 Ayal S. 3 years ago on Google
    Wow. World class professionals with an unparallel attention to detail.

  • 4/5 Shahaf Y. 3 years ago on Google
    The only reason it is not 5 stars is the little over price. Amazing coffee and eggs sandwich, but the price...

  • 5/5 Satya Sardonicus, DC, C. 4 years ago on Google
    Coffee is wonderful, staff is friendly, and vibes are bright. Will definitely return. UPDATE: have returned for food and it was absolutely delightful. Fresh, well balanced flavours, and best of all the staff are super accommodating to special dietary needs. 10/10 recommendation ❤️

  • 5/5 Josh F. 3 years ago on Google
    Next level coffee in Israel.

  • 5/5 Nir T. 3 years ago on Google
    One of the best coffee places in Tel-Aviv.

  • 5/5 Or A. 3 years ago on Google
    (Translated by Google) perfect (Original) מושלם

  • 5/5 Liron Wasserman Ben Y. 3 years ago on Google
    (Translated by Google) Excellent coffee, good pastries and excellent service! (Original) קפה מעולה, מאפים טובים ושרות מצוין!

  • 5/5 Ami Z. 3 years ago on Google
    (Translated by Google) Great coffee, wonderful sandwiches, great service (Original) קפה נהדר, סנביצ'ים נפלאים, שרות נהדר

  • 5/5 שי �. 3 years ago on Google
    (Translated by Google) Coffee Tate! A must try the Swedish pastries on the spot (Original) קפה טייט! חובה לנסות את המאפים השבדיים במקום

  • 4/5 ברי �. 3 years ago on Google
    (Translated by Google) nice place . (Original) מקום נחמד .

  • 5/5 Paz G. 3 years ago on Google
    Perfect service, perfect coffee & sandwiches

  • 5/5 Dana A. 3 years ago on Google
    (Translated by Google) Excellent and professional coffee with a large selection, a relaxed atmosphere and the owner is very nice and welcoming (Original) קפה מעולה ומקצועי עם מבחר גדול, אווירה נינוחה והבעלים מאוד נחמד ומסביר פנים

  • 5/5 הילה �. 3 years ago on Google
    (Translated by Google) Excellent coffee, excellent service, fun and neighborhood atmosphere, delicious pastries In short a place that makes you want to go back (Original) קפה מעולה, שירות מעולה, אווירה כיפית ושכונתית, מאפים טעימים בקיצור מקום שעושה חשק לחזור

  • 5/5 Hezi S. 3 years ago on Google
    (Translated by Google) An omelet from another world A specially designed place Neve Tzedek says it all (Original) חביתה מעולם אחר מקום מעוצב בצורה מיוחדת נווה צדק אומר הכול

  • 5/5 Jacob F. 3 years ago on Google
    Elegant espresso and legendary egg sandwich 😋

  • 5/5 tamar f. 3 years ago on Google
    (Translated by Google) The coffee is very tasty and courteous and pleasant service (Original) הקפה מאוד טעים שרות אדיב ביוי נעים

  • 3/5 אסף �. 3 years ago on Google
    (Translated by Google) Getting coffee instead, is a particularly long ritual (Original) לקבל קפה במקום,זה טכס ארוך במיוחד

  • 5/5 דודי �. 3 years ago on Google
    (Translated by Google) Beautiful place, personal service and very pleasant! The coffee is very tasty, we both have a long and inverted double espresso, both from their Brazilian blend. Recommended for those who like quality coffee (Original) מקום יפה, שירות אישי ונעים מאוד! הקפה טעים מאוד, שתינו אספרסו כפול ארוך והפוך, שניהם מהתערובת הברזילאית שלהם. מומלץ למי שאוהב קפה איכותי

  • 3/5 דודי �. 3 years ago on Google
    (Translated by Google) Spicy and expensive, though delicious (Original) פלצני ויקר, אם כי טעים

  • 5/5 Kostas L. 3 years ago on Google
    Best scrambled egg sandwich in town

  • 5/5 Eugene V. 3 years ago on Google
    The best coffee shop in Israel with gorgeous owner and excellent coffee, roasted abroad in Denmark

  • 5/5 Mica K. 3 years ago on Google
    (Translated by Google) Recommend the tea and batter (Original) ממליצה על התה והחביטה


Call +972 3-950-1313 Open on Google Maps

Amenities


  • Pets
    • ✓️ Dogs allowed
  • Parking
    • ✓️ Paid parking lot
  • Payments
    • ✓️ Credit cards
  • Offerings
    • ✓️ Wine
    • ✓️ Coffee
    • ✓️ Alcohol
  • Accessibility
    • ✓️ Wheelchair-accessible toilet
    • ✓️ Wheelchair-accessible seating
    • ✓️ Wheelchair-accessible entrance
  • Dining options
    • ✓️ Lunch
    • ✓️ Brunch
    • ✓️ Dessert
    • ✓️ Seating
    • ✓️ Breakfast
  • Service options
    • ✓️ Dine-in
    • ✓️ Delivery
    • ✓️ Takeaway
    • ✓️ Outdoor seating

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