Definitely a fan. Everyday brings new challenges while still being a fun space. And absolutely no judgement happens here. I’ve been off the gym wagon and definitely was feeling the potential embarrassment of starting up again - no one has made me feel bad for “letting myself go” and only encourages me and gives me the modified versions when I’m not yet able to complete the activity to its fullest.

A fantastic experience. Jeff is one of the most capable and knowledgeable trainers I've ever worked with. The workouts are fun, challenging, and intense. And you'll never get bored. After a month of classes I don't think I did the same exercise twice, apart from the standard strength training stuff, and I can tell I'm in overall better shape. Like any gym, you get out of it what you put into it, but SureFire is great for any fitness level.

Five stars!! We had my son's ninja birthday party here for ages ranging 4-8yr olds and everyone had a blast! Felicitas was beyond wonderful and did such an amazing job with all the kiddos and choas. I would highly recommend SureFire to anyone for their kiddos birthday! We will be back for their youth classes!

Best gym by far that I've ever been a part of! Workouts are unique, challenging, and even fun from time to time! :) The workouts are different everyday and there is nothing monotonous about them at all, I truly love it here! I also appreciate the community feeling you get at Surefire and everyone is so supportive of each other.

Surefire is an amazing gym with exceptional services! The group training has been so much fun that it barely feels like you are working out, until the next day when your whole body is sore! I have loved every second of attending this gym, and the trainers are incredible and make working out fun!

As someone who wasn’t super athletic and used to dread going to the gym, SureFire Fitness is a great opportunity to jumpstart your exercise routine! The workouts varied and were very fun and easy to get into that I just kept coming back. Jeff and his team are an amazing group that can really help you meet your fitness goals if you are willing to put in the work. The atmosphere is very welcoming and everyone I’ve met has also kept me motivated!

I was not someone who enjoyed working out, and I was definitely NOT someone interested in doing competitive, all-out classes like CrossFit. The “adult PE” perspective of Surefire got me to go, and the community and the instructors got me hooked. The atmosphere is so much fun, and the classes have gotten me to do things I never would have thought I was capable of. They’ll meet you where you are and help you meet whatever goals you have for yourself! Also, the instructors get to know the people in their class and care about them so much. They are truly good people who are there to help you in your fitness and health journey.

The Surefire system is interesting and effective for achieving well-rounded strength and fitness. Workout times are flexible to accommodate busy schedules. Surefire workouts are always fun and challenging yet accommodate any fitness level from beginner to advanced athletes. The trainers are knowledgeable, helpful and are skilled at designing creative workouts. The gym is CLEAN, equipment is well maintained and other members are friendly and welcoming. If you are shopping around for a gym in Ames, check out Surefire!

I've been attending a 60+ group fitness class with Feli, owner of Surefire Fitness and a once a week private class since the pandemic. Feli is a PhD in biology and former professor and she leads Surefire with superior knowledge, skill and friendliness. Surefire is different in that it emphasizes constantly changing exercises and group interaction to make the class move quickly and engage the mind. This variety and group interaction has helped me stay in an exercise program the longest period of time since my 20's (a long time ago...). Highly recommended place to improve your fitness and well-being!

I have been going to Surefire for four years and I love it. I sometimes wonder what took me so long to join. Now, I go every day and am bummed if I miss a day. It is a very fun environment and community. The workouts are challenging but can be modified for any fitness level. The trainers are very knowledgeable and approachable. Everyday is something different which is great! My whole family has participated and benefited in the Surefire experience. My husband and 13 year old son do the group fitness classes together in the evenings and my daughter has had multiple Ninja Birthday parties, and now participates in the weekly Dragons class. My kids love it! The transformation in my son’s strength, confidence and overall feeling about fitness has been priceless.