This shop is the bomb💣💥💓💗 Brittany really knows her stuff, if you need the best in swimwear, cover-ups, or resort attire ...this is the place! Do NOT go on vacation until you visit G&P, travel in style! Not to mention they have wine now! You can sip and shop! Really unique jewelry and accessories too!😍

Coming from Los Angeles, I had some doubts about finding a boutique with a well curated line of sustainable brands and unique products. This place really has it all, from glassware and skincare, to beautiful bathing suits and linen shifts and jumpers that you want to hoard. The owner is an absolute doll and you’d be whack to miss out on what it has to offer. Go for gifts for others, but buy the Eberjey pajamas for yourself. Yes to G and P always.

G&P is the cutest boutique in Jax Beach, they carry the hottest brands that I’ve never found locally before. The gals who run the shop are so friendly and helpful, suggesting pieces to try on that I wouldn’t have been drawn to but wind up loving, as well as offering styling tips and cute accents/accessories. They also have a radical loyalty program where they give away goodies like fancy champagne! Make sure to check out their sale racks too- always full of amazing finds at incredible prices.

One of the only boutiques where you can find decent bathing suits for the same price as online!! I am a huge fan of Jade swim which G&P sells a variety of. I come in every other month for a new one. Great environment, very comfortable with beautiful lighting. The owner was very welcoming and helpful with sizing and was a great confidence boost as she let me try on everything in the store ( Sorry Kelly!!! ) Will be returning soon!!

LOVE! Kelly is amazing, so inviting and personable. I will always go back to Gypset Pearl for the best candles and diffusers.

What a beautiful boutique! The owner is so friendly and super helpful. There is a great selection of swimwear, sleepwear and my fave the gorgeous dresses!!! I even bought some Juliska mugs there too!

You’re going to love Gyspet and Pearl. What and amazing experience shopping there. They have such unique, sophisticated and adorable clothing as well as beautiful items for the home. Kelly is very knowledgeable and personable and made me feel welcome. It was a refreshing experience.

Fabulous Boutique. Wonderful selection of Eberjey pajamas as well as this lovely vase and much more. Great place to shop locally.