Imagination Station was a weekly trip for my son and I. As a Thomas and Friends enthusiast, I believe my son eventually had it all. He didn’t stop at Thomas though. We’d leave the toy store with books, puzzles, airplanes, and costumes. It was always a wonderful experience and one of a kind in the keys. Having since moved away, we haven’t found a toy store that compares with Imagination Station. Great place!

A really great fun destination with something for the whole family! This place was especially perfect as we were on vacation and needed some extra fun at the house we were staying at. I was quite impressed with the selection of toys and books. The range of price went from cheap tchotchkes to higher end larger toy sets. They had all the major brands like legos, goosebumps books, pokemon and many more. They also had a pretty decent selection of outdoor toys as well as family games that I thought was a great feature for tourists like ourselves. Highly recommend coming here!

I went here as a kid, and now I bring my kids here. Coming to this locally owned and operated store is absolutely special. It’s truly a wonderful thing that Donna has watched us all grow up and is now watching our kids grow up. Unfortunately, my kids can always find something here they want! They have great toys, books, and costumes for all ages, all occasions.

Donna, you and Joel have earned that time with your kids! You have been bringing joy and inspiration to the young and young at heart of Key West since the early 90’s. What great things you’ve done for the island community with your toy store. The island will never be the same without you behind the counter of Imagination Station.

Imagination station has been our to go to place for kids toys for many years! We love Ms. Donna she is super friendly and very helpful everytime we go in there!! The only place we can find "All things Horse toys" related for my 8 year old that is obsessed with horses!

Years ago my mother owned an ice cream store in Searstown Shopping Center. As a kid/teen, I would go to the store with my mom while she worked. My #1 goal during those times was to get my mother to let me go to Imagination Station. It was my favorite place and the vast amount of toys overwhelmed me!! Now as an adult I STILL love to go there. Such great toys and costumes, even better costumer service! The owner and her family are also AMAZING!

Ms Donna is the best and her store is absolute MAGIC!! She and her staff are always so nice and friendly and will help you find anything. My 5 year old loves this store and we always have an amazing experience every time we go there.

Imagination Station is our go-to place for kids birthday party presents and to find unique gifts for our own kids that we can actually feel, touch, and to get good book recommendations for my young daughter and “tween son.” The store has the “latest craze” stuff too.;) We were recently given the same stuffed as a duplicate from b-day guests who purchased at Imagination Station and the owner let us exchange for another item no problem!

Imagination Station was my daughter Jamie’s first job and the place where my son could always get his Pokémon cards. Donna, enjoy time with your kids. It’s so hard when they’re spread out.

Inflated prices!! As much as I would like to support this local store, I can't recommend it. I went in to buy some packs of a trading card game; the price for one pack was 20% higher than what you find at other retailers or online. You're better off ordering from TCGplayer or cardkingdom than support this price gouging store.

30 years of serving our community with toys, books, holiday costumes and accessories, and so much more! My family can't thank Donna enough for running this bright and fun store for 30 years! We often shopped for gifts and reward toys here especially Legos and books! Imagination Station will forever be in our hearts as THE toy store my kids won't forget!

I've been a loyal patron of this delightful toy and book store for quite some time, and each visit confirms why it's my go-to spot for gifts that bring joy and learning into children's lives. Their carefully curated selection of toys not only sparks imagination but also offers a wholesome, hands-on experience that is so rare to find in today's digital age. The books section is a treasure trove for young minds—stocked with tales that whisk them away to magical worlds while subtly imparting valuable life lessons. The staff here are more like guides on a journey of discovery—they're always ready with a recommendation that's perfectly suited to the child's age and interests. I appreciate their insights, especially when I'm looking to encourage a love for reading or looking for a toy that's both fun and educational. Whether it's for my daughter's playroom or a friend's birthday, I always leave the store feeling confident that I've picked out something special. This place reminds me of the joy of childhood, where every book and toy feels like the beginning of a new adventure.

I have been coming here since I moved to key west a four years ago. While the prices have always been a little more than average , I have always tried to shop locally to support a local business. I have not been in for awhile, probably well over a year due to leaving the state for a few months. It is crazy to me that they no longer have their 10 percent locals discount. Not only this, but the prices have gone up tremendously! Customers now have to spend a certain amount of money in order to receive any type of discount. Working locals already spend a crazy amount just to live down here. Sad to say, I will now start looking on Amazon for all of my babies toys and costumes for now on.