Superb fishing shop that comes equipped with everything. And by everything i mean hardware and total service. Paul just gets into it and prepares everything you could possibly need like making leaders, spolling reels, etc. Good conversations as even the customers are most often avid fsihermen. Definitely awesome everything.

This is the place to go for fishing equipment if you are in Manila. Mr Paul is a wealth of information , his son Mico does an excellent job with customer service. They have been around for a few generations so have faith when i say you are in good hands at China Merchandising Inc. Highly recommended that you drop by even for awhile. It will be worth it.

They are More on Shimano reels and equipments. You can find different and type of baits and lures. Staff are accomodating and can talk southern dialec. I can see the other reviews with the owner. Iv been there with 3-5times but i never saw the owner. I strongly recommend china merchandise for expert and newby fishermen.

This is one of the oldest tackle shops in the country. Previously located at downtown Manila, Ongpin street, me, my uncle and my grandpa frequents this shop whenever we need supplies for fishing, which is very near our house. Now with a new location, upon a visit to the shop, returns my love for angling, which is my 1st and foremost love and hobby. The owner is easy to talk with and a fellow angler.

Nice to drop by and buy some fishing gear...👍👍👍👍👍

If you're a fishing enthusiast, you won't want to miss this store. The owner is clearly passionate about fishing and has a wealth of knowledge to share. He took the time to teach us some new techniques and gave us some great tips on fishing in general. The store has a comprehensive selection of fishing poles and accessories to suit every need, from beginners to experts. While the store itself is quite small, it's well-organized and easy to navigate. There are only 1-2 parking spaces available, but street parking is usually easy to find. Best of all, the prices are very reasonable for the high-quality products on offer. I highly recommend this store for anyone who loves fishing and wants to learn more.

It is a good shop with high quality products

I buy item put my spare parts (not fishing related). The store owner (i believe He is Paul T) is very nice and friendly as we chat along while buying my item. I see a complete line of fishing gears and other related stuff for enthusiasts. I will come back for a good fishing gear to bring it on- board sea vessel which is my place of work.

Been here few minutes ago before closing time..,. love the place, a lot of merchandise., and very accomodating staff.., thanks a lot.. Must see for seafarers who likes fishing...

As a fishing newbie, sir Paul was very helpful in starting my fishing journey, very informative and knowledgeable in the world of fishing. Highly recommended shop, questions are encouraged by sir Paul to custom tailor your fishing needs.

Lots of choices. Lots of branded products. Very friendly and helpfull people. Will deffinatly go back there if i need something! (Been here few times allready now, favorite fishing gear store!)

Opens at 10:00am Accomodating staff, they also have shopee store (Fishing CMI)