I ordered a cake for my birthday. I went to pick it up and the cashier partially opened the cake box that was looking good. I came home and when I completely saw the cake I was really disappointed. It looked like a mouse ate a part of it and it didn't have a circular shape at all. If you go to a cake shop to order a cake you expect that they will make it more beautiful than the one you can bake by yourself at home (it supposed to be their profession). They said to me there was nothing wrong with the cake, just it didn't look perfect. Why should we pay for a cake in a cake shop if the one in Coles & Woolworths are perfect and cheaper? Honestly both are unhealthy and I can add that the quality was quite low. I chose the Hazelnut Chocolate Cake that didn't have even a light smell or taste of Hazelnut. It was just 100% sugar. I couldn't even taste chocolate as its taste was covered by sugar. They didn't want to refund me and they didn't want to deliver me a new one. They asked me, some hours before the party, to go to take a replacement. I am the client and I paid full price for a cake that looked like done by a kid. Come on, that's their profession! It was a birthday... can you imagine if it was a marriage? It would have ended up with photos ruined by the creepy-looking cake. Honestly a person that is working in a cake shop and thinks that the appearance of a cake is not important should change profession. If I am the owner of a cake shop I would never sell something creepy to my customers because they paid for it and it is unfair. Never going there again. Really unprofessional! Reply to the Manager comments. Hi. Thanks and Merry Christmas to you too. Please find below few more comments. 1. A client is a customer and there is no need to argue with him/her. A professional business will listen to a critique and try to improve the service. 2. As I said they showed me just half of the cake. They didn't open completely the box otherwise I would have asked you directly for a replacement. The good side of the cake was, maybe by chance or maybe not, on the opening of the box so the imperfect part wasn't shown. 3. I had to call you at least 3 times to get a call back. First time the person I have to speak with was in the bathroom. The second time he was shopping even though you told me he was going to ring me back. 4. I said I would see if my schedule was allowing me to pick up the cake replacement and, if not, I was going to call you back. That's exactly what I did. 5. In Italy, when I was working in a cake shop, they told me there is a rule in hospitality: "The client is always right". There are no bad or good clients because all clients are the same and you should try to please them as they are paying for your services. That's it. I wish you a wonderful New Year full of critiques, not to demolish you but to build a successful business. Kind regards Sara

Don't order cakes here, we have given them too many chances over the years. A family member recently ordered a cake with specific cake decoration instructions. Not only did they not decorate it how we asked, the Peruvian or Bolivian woman who works there was rude, aggressive and refused to apologise for the mistake. So what if you get it made elsewhere, a mistake is a mistake. Another time we ordered a cake with a specific flag on it when we got it, they put the wrong flag! They got the countries wrong!!! They had to scrape it all off. We should've never gone back after that. This time is definitely the last time.

I had ordered my Daughter's birthday cake and I had to postpone the order so I called them and requested the cake for the week after when I tried the cake it was not fresh it was stale. I spoke to the owner I told her that she should look after her customers, she was not interested to listen. I am not going back there not happy with their customer service. it seems that this business is using inferior ingrediencies and by the reviews I have read they don't really care to improve. To say that my review was posted after a few months does not change the fact that this has happened. Taking the money and don't produce the service/quality you are paid for, not even make a suggestion. Being rude to your customers eventually will catch up to you.

Dont waste your time or money ordering custom cakes. Absolutely appauling customer experience. A beautiful cake should be a centrepiece for a signficant celebration, this cake was an embarressment. Staff take no responsiblity or care in customer statisfaction. Image not sized correctly, colour of images bleeding and inconsistant. Blaok printer roller lines on image. Images look like paper stuck on a cake. Hearts fell off before the cake even got to the party venue. Fonts different sizes and inconsistant. This mess cost my family $400.

Bought suppose Black Forest sponge cake for the occasion. So disappointed, sponge cake was dry and tasted so off stale. Could literally taste it with first bite. No one knows how long this shop keep their cakes on display. Instead Woolworths vanilla jam sponge cake would have been fresher with better quality. I regret buying cake from Sergio’s.

Stopped in Marrickville metro for a cuppa with Sweet plum. She recommended Sergio's cake shop for it as she's been there many times,...yum, not disappointed! Look at these& look at our choices!

We love going naked at Sergio’s Marrickville. The naked carrot cake is simply amazing.

GREAT PLACE FOR COFFEE AND CAKE BEST SERVICE EVER!!! The cakes were fresh and extremely tasty. Their coffee was amazing. Also, customer service from this shop was sensational. They were friendly and helpful. Especially the tomboy staff :-) I had fun and excellent experiences at this shop. I’ve been there 4times and I was completely satisfied with this place. First times I was there for my friend’s birthday cake and the tomboy staff was very attentive. She looked so lovable with a ready smile. Because it was my first time there, I asked her a lot of question and I took a lot of time to choose the cake. She was very patient with me and answered all my questions. When she gave me the cake and the coffee, I dropped my wallet and everything tumbled out, she didn’t hesitate to help me to pick up my stuff. She was so attractive that I completely forgot to ask her phone number. In a couple of days, I came back for another birthday cake because everyone like it and I saw her again. When she asked me the writing for the cake, I asked her phone number and she smiled and wrote down her answer for me. I just found this cute note in my wallet for a long time. I was so embarrassed when I got her answer at that time :’-) After that, I have gone there several times for biscuits and coffee but I didn’t see her anymore. Is she still work there? :-)) Anyway, I STRONGLY RECOMMEND this place for everyone. You will be impressed by this shop

Anthony at Sergio’s Bass Hill plaza was of great assistance & help. He went out & beyond to cater for me 2 days before my daughters birthday as another local franchise store put me down and couldn’t provide a simple request. Anthony you are what customer service is all about. God bless you!

Very nice cherry and ricotta strudels to take away at a reasonable price. Tangy and sweet combination. Good cakes and coffee.

Excellent experience at this store. The staff are amazing and the products are fresh and extremely tasty. Coffee is by far the best i've ever tasted... they have really mastered their blend and after trying other cafe's in the centre, Sergio's is the best. Is you're also after something for breakfast or lunch, i'd highly recommend trying. Keep up the great work.

I picked up 3 small slices of cake, strawberry torte, black forest, and fruit tart. Everything is very dry and inedible, the same itself has no flavor and the dry texture makes it the worst cake we have ever had. The frosting has a bad oily texture that may have come from margarine of some sort. Overall worst purchase, just they look good on the display but taste-wise, I would give zero stars if there was an option to do so.

A lovely place to relax and enjoy a coffee. They have an assortment of sandwiches, burgers, pies, pastries and cakes. Staff is friendly and helpful. Thanks Sergio's!

I don't have a particularly sweet tooth, but I happened to spot the cherry and ricotta strudel the other day when out picking up some shopping for my wife's birthday. Phwooooaaaarrrrrgh, it was absolutely gorgeous! Maybe the use of ricotta (not cream) ensured it wasn't too sickly. The pastry wasn't overly sweet either. Just delicious. And v good value at $15, too. Bravo, guys 'n gals.

One of very few cafes where you can have a coffee and cake/pastry for a reasonable price and tastes great! Had a takeaway Ham & cheese croissant and coffee today and thoroughly enjoyed. Yummy food, a decent coffee and not a rip off- It’s a new metro go-to for me.

Ordered a $60 black forrest, and it taste nothing like a black forrest cake. No cherries, chocolateliquor, nothing moist about the inside. It was basically a cream and sponge cake inside. Very dissapointing.