4 or 5 floors of authentic Moroccan craft. Pottery. Carpets. Jewellry. Souvenirs. Oils. So much more. Adequate parking. You get the market products without the hustle and bustle.

Interesting souk to visit,close to the Souk El Had, but far away from the brouhaha of it

Taxis are obviously happy to drive you there, hoping you blindly spend some money over there instead of taking you directly to the place you ask for, classic Morocco behaviour with tourists. Funny how friendly they are when you enter vs the behaviour when you leave not purchasing anything. They indeed have someone following you all over the building repeatedly saying how great and authentic everything is. They are happy to ship every where, sure ... Weird atmosphere because of the staff member following you on every step you take... Some of the stuff is nice but surprisingly or not you find the same 'authentic' items in other places with a proper price indication because indeed here no price indication and they don't want you to take pictures...

Incredible place to look around. Lovely guy showed us round and made us feel very welcome and that we had no obligation to buy anything, very much put us at ease while still being attentive and showing us the goods on each floor. Bought a few beautiful gifts from here for amazing prices, certainly worth a visit 👌

(Translated by Google) This year I bought a silver ring there, which was enlarged in ring size from the shop, after which the ring was completely crushed and dented!! !😝 That definitely made a loan, not a professional! After repeated attempts to find a fair compromise solution, the sellers simply sit it out! Suggest me to bring the ring over next Agadir holiday . A broken silver ring for €100!!! Really outrageous !!! 😡😤 No discount or money back, so I recommend everyone not to shop there (the taxi drivers probably get a commission, so they drive you there automatically) I would not support this outrageous behavior, the prices are definitely overpriced for this poor quality!!! (Original) Im diesem Jahr habe ich dort einen Silber - Ring gekauft , der in der Ringgröße vom Geschäft aus erweitert wurde , anschließend war der Ring völlig gequetscht und verbeult !! !😝 Das hat definitiv ein Leihe gemacht , kein Fachmann ! Nach mehrmaligen Versuchen eine faire Kompromisslösung zu finden , sitzen die Verkäufer es einfach aus ! Schlagen mir vor , beim nächsten Agadir Urlaub den Ring , vorbei zu bringen . Für 100 € ein kaputter Silberring !!! Echt unverschämt !!! 😡😤 Kein Preisnachlass oder Geld zurück , deshalb empfehle ich jeden dort nicht einzukaufen ( die Taxifahrer bekommen wohl eine Provision , deshalb wird man dort automatisch hin gefahren ) Dieses unverschämte Verhalten würde ich nicht unterstützen , die Preise sind definitiv für diese schlechte Qualität völlig überteuert !!!

I visited as a tour guide for city tour organised by agadir couscoustrip

Very pushy, followed by a guy everywhere, but nice handmade stuff.

Shopping destination similar to marrakech but more expensive

Nice

yes

(Translated by Google) Incredible !!! You want to buy souvenirs, crockery, clothes, leather, jewelry, lamp, argan oil... Go there with your eyes closed. Few people, a shop on 4 floors. A person follows you throughout to help carry the chosen items and tell the prices. Small negotiation possible. Arrived at the checkout, the manager offered us argan oil, and made prices and offered to take us back to the hotel for free. Then someone from their home went to buy us soap, black soap, horsehair gloves... For very little, with local prices, in the big souk. I strongly recommend this place! Super nice and good traders! Thank you for this beautiful moment spent with you! (Original) Incroyable !!! Vous voulez acheter des souvenirs, vaisselles, vêtements, cuirs, bijoux, lampe, huile d'argan... Allez y les yeux fermés. Peu de monde, une boutique sur 4 étages. Une personne vous suit tout au long pour aider à porter les objets choisis et dire les prix. Petite négociation possible. Arrivé à la caisse, le responsable nous a offert de l'huile d'argan, et fait des prix et nous a proposé de nous ramener à l'hôtel gratuitement. Ensuite une personne de chez eux est allé nous acheter des savons, du savon noir, des gants de crin... Pour très peu cher, avec des prix de locaux, dans le grand souk. Je conseille fortement ce lieu ! Hyper sympa et des bons commerçants ! Merci pour ce beau moment passé en votre compagnie !

Lovely place to visit we had a great experience on a wet day in agadir.

Beautiful products from local artisans, a large selection and good prices.

I found this place on Google. It's a hidden gem. Salespeople are helpful, not pushy. Fantastic bereber jewellery. Its worth a visit if you love jewellery.

Good souk