The place is great apparently it is a new opening, my little family enjoyed it here all the time, very friendly and competent staff, they has been always helpful. They also have a surf and kite school, my 3 years old Son took surfing lessons , and the 8 years one took kitesurf lessons, my wife and I were enjoying the healthy drinks while watching the kids enjoying their lessons, the Surfing and kite surfing team are highly professional well developed and have good skills to handle kids learning curves. I highly recommend this place. Please keep it like this guys, this make the difference to others:-) Thanks again for making our stay a smooth as possible. We will definitely come back:-) Hugs and love Family Baqqioui

I can't say enough great things about this surfing shop! The moment I walked in, I was greeted by friendly and knowledgeable staff who helped me find the perfect gear for my surfing adventure. The shop has an incredible selection of high-quality products, from boards to wetsuits and accessories. The staff's expertise made me feel confident in my choices, and their passion for surfing was contagious. Thanks to them, I had an amazing experience and caught some unforgettable waves. This is definitely my go-to shop for all things surfing!

We found them on internet. They have competitive price for rental and are located not far from the beach, just few minutes by foot. A very nice girl assisted us, very helpful and prepared, she can advice about waves and wind. You can leave your bag at the shop, don't risk to bring them to the beach. We ended up coming here 3 days in a row for renting the boards.

We were travelling through Essaouira and decided to take some surf lessons with Lovingsurf. We were so glad we did.Younes arranged surf instruction that was well structured with plenty of time to practice! Shout out to Imad Khafi for sharing his skills and wisdom and making our time in the water so enjoyable.Top marks!!

It was our very first time surfing, but by the end of the lesson we were both able to stand up on our boards :) Mustafa did a great job explaining the necessary skills, getting us out into the water quickly, and making the lesson fun. Loved that we were able to keep the equipment for another 2 hours to practice and improve on our own afterwards, too. We definitely want to surf again after this!

Best in town! We had a great time at loving surf! Its the perfect spot for surfing and kitesurfing in Essaouira. Younes and his team are very friendly, competently und courteous. We will come back - for sure!

Our goal for the trip to Morroco was surfing in Essaouira, and the best decision we've made was choosing this surf school. I can't thank the team enough, they were very welcoming and helpful. Considering it was our first experience in surfing, we did a lot of progress and our instructor, Mustafa. He was always positive, smiling and encouraging. We stayed in the Salty Essouira villa from this school for a week. The villa was beautiful, especially the terrace. Our host, Amina, was very attentive and nice, not to mention that she is an excellent cook (the traditional breakfast was always delicious and the best start of the day before spending several hours in water). Another lady also took care of us in the villa (unfortunately, I didn't ask her name, but please send her my gratitude for her hosting). It was sometimes a bit chilly at night in December, but considering that we are from London it is not something we are not used to :) consider bringing your pyjamas if you are staying in winter. The surfshop itself is very nice, has a lot of food options and very positive team. The equipment was good, and the place itself very near the beach so you can easily walk from the shop with the surf. From now on, doing every workout, I will always remember encouraging Mustafa voice "paddling, paddling!" :) Thank you so much, guys, you're awesome!

I tried surfing for the first time and I loved it, thanks to the instructor mustafa was so encouraging and pateince with everyone. I will definitely go back.

Friendly staff that offered me a great price for half-day board + wetsuit rentals because I was staying in town for a few days. Found their price to be better than the competitor on the beach. Even has storage and change rooms downstairs. The wetsuits are thin and the water is cold though!

After spending some wonderful days in Morocco, we went to Essaouira and decided to take a surf course with this school. The experience has been amazing, the team is very friendly and work with people with different surfing levels. Their office is amazing and very comfortable to change and leave your stuff. We will definitely come back to continue our progress. Maybe we will also try other water sports as they work with different modalities. Thank you very much guys ❤️

Unbelievable, we were able to stand up during the first lesson 🙌 thanks to Amine’s excellent method, patience, direct and valuable feedback & dedicated service- Very good quality material, lockers available - Very nice surf shop serving also tasty coffee & chill atmosphere - Thank you for this amazing experience ! Rim & Ruben

It was my first surfing lesson and it was super fun. Instructor was very friendly and after 2 hours of group session and one hour practicing by myself (with school equipment for free after the lesson) I was able to stand up and stay on the board. Price is also affordable (330 MAD) for a 2h group lesson, there was just 2 of us.

We have had many surf lessons in different countries but never like the experience we had with Loving Surf. Thanks Younes for helping us out during our stay, you were super helpful. We love you guys and Essaouira!! My husband and I will definitely be back. xo

I had a great time with the Lovingsurf Team in Essaouira. Very professional organisation, good equipment and a great coffee treat after the lesson.

I had my best time learning to surf at this school. The stuff is very professional but more importantly extremelly friendly. The lessons were really helpul to improve my surfing skills. In every lesson there were two instructors following the group that was never too big. Even though we were paying for group lessons, most of the time me and a friend of mine would have one instructor only for us in the water. Moreover, the stuff thinks and take care of everything else you might need, from transport to the beach, to storing your belongings, giving you towels etc. You just have to try your best and have fun! I really recommend this school to everyone!

Nice place. Kitesurf lessons were okay. Close to the kitespot. Room to change clothes. But watch out! They asked me to pay 315 EUR instead of 300 EUR for 3 lessons, as mentioned on the site. Then I showed a screenshot of the pricelist and they agreed on 300 EUR. Furthermore, prices are only displayed in EUR and not in MAD. But if you want pay by card, they use their own fixed currency rate of 1 EUR = 11 MAD, which is not correct as the daily rate that week was around 10.60 MAD . So ended up paying too much. I have never seen before that a shop uses their own fixed currency rate. This is not correct.

I learned how to kitesurf in 14h thanks to my teacher Imad. I started from 0 and felt confident at the end to be independant in the sea with my sail and board. Imad has a lot of experience, pushed me to be better everytime and cared a lot about safety. The rest of the staff were also great and very kind, I would for sure recommend this school!

Wondering shop for surf activities, located in the front of the sea, they also offers drinks, cookies, nice people working there,