3/5 Tsafrir L. 1 year ago on Google
We
came
especially
with
our
children
(5ยฝ,
3)
to
see
the
current
exhibition
on
display,
"Tomorrow",
featuring
digital
art
(NFT)
and
video
transformations
of
famous
art
works.
We
hesitated
on
going
for
some
time,
as
we
thought
it
might
be
over-hyped
and
not
suitable
for
our
children,
even
though
they
regularly
engage
with
fine
arts
and
have
visited
several
art
museums
in
the
US,
the
UK,
and
Israel.
After
receiving
several
recommendations
from
relatives
and
friends
we
decided
to
give
it
a
chance.
We
were
disappointed,
unfortunately,
to
discover
exactly
what
we
thought
it
would
be
like.
The
exhibition
was
largely
under-whelming.
The
digital
art
was
OK,
but
it
was
missing
an
organizing
idea,
common
theme,
a
thread.
The
staff
is
courteous,
but
none
was
available
for
a
chat
to
help
us
understand
what
is
it
that
we
see,
and
the
written
explanations
were
brief
and
non-informative.
The
other
part
of
the
exhibition
included
great
modern
artists
and
their
works,
transformed
so
they
feel
as
if
they
become
alive.
Sounds
good
in
theory,
but
the
execution
is
lacking
-
the
videos
were
pixelated,
there
was
artificial
light
that
reduced
their
quality,
people
had
to
walk
in
front
-
and
so
kept
interrupting
the
experience.
And...
That's
it.
There
was
no
attempt
to
engage
the
audience,
give
it
some
added
value,
connect
the
exhibition
to
future
work.
It
was
simply
a
mix
of
art
works
they
got
permission
to
present.
Clearly
no
one
there
makes
any
intelligent
attempt
to
think
about
the
target
audience,
or
they
may
be
thinking
very
low
of
the
Israeli
crowd.
We
are
not
coming
back.